SEO marketing: learn
how Zexler team does it
We use the best methods which can help to make progress in optimization
- We study competitive websites and use keyword research to make a successful SEO plan
- On-site and off-site strategies for your business goals achievement
Do you have a project? Let’s do it together!
Website promotion which makes sales
Daily work on the development of your sales infrastructure on the Internet. First order in 1 month!
Development of an effective multilingual website
We created a marketing website in 3 languages
Just several days later after launching the hotel had the first orders
Development of multilanding for different holidays
- Effective design;
- An excellent logo;
- A multilanding concept.
3-5 orders per day
Development of an effective website which motivates to cooperation
- We developed a website;
- We added useful content;
- We added a step-by-step motivational block.
We achieved our goal for 2 months
Contextual advertising for the construction company
- We used effective campaigns;
- Every day we worked with advertisements to make them more effective.
- We attracted new clients;
- We reduced the cost of conversion.
Modification for Privatejetcharter.ru
- Our spesialists analyzed all weaknesses and removed them;
- We added new blocks and made SEO audit.
- Conversion was increased by 25%;
- The company began to make more profit.
Design for ovamo.ru
- We made a prototype, showing all advantages;
- Our designer created spectacular cover which really attracts customers.
- Conversion rate was increased till 28%;
- New clients in one week!
Web development of a website for constructing houses
A presentable and stylish multilanding on Drupal 7
- The website conversion rate is 14%;
- The competitors are left behind;
- New clients only after a month.
Web development of a landing page for a hostel
- An good structure;
- A convenient interface solution.
- Customer’s expectations were justified;
- The flow of customers increased.
Creation of effective design
- We renewed a logo;
- We changed a header;
- We added a step-by-step motivational block.
The company began to attact more clients
There is no reason to doubt
Why do you need search promotion?
We are guided by one global goal - increasing sales through the Internet. We will:
- Regularly create selling pages on the site;
- Expand the core of queries and presence in it;
- Increase the eternal reference mass;
- Increase the presence in social networks.
That’s what you will get
We daily develop your sales infrastructure on the Internet. Our works are transparent and easily measurable (already at the planning stage):
- Number of new effective pages on the website;
- The level of investment in the eternal reference mass;
- Search traffic by month.
The basics about SEO marketing by Zexler
Preparing the complete semantic core
The way to increase the traffic on your website, we begin by collecting a complete query core, corresponding to targeted visits to your website. For this we do:
- We collect headliners (for example, CPO admission, opening of LLC, registration of inheritance, etc.)
- We form the core of the queries using the list of headliners (Zexler technology for collecting queries from void state, prompts, issuing a search, relevant clues)
- We group requests
- We do the planned cleanup (Zexler technology) of the core from "junk" requests
- Our analysts sort requests manually
Development of requirements for the internal infrastructure of the website
Working with the core of queries, we bring it to a structure (directory) with practical navigation of users on it and create a detailed task for copywriters on the development of the website infrastructure (filling with content):
- Formation of the directory structure for the website
- Preparation of a detailed task for copywriters by catalog categories
- Preparing a detailed task for copywriters to create marketing articles
- Preparation of a detailed task for rewriting pages already posted on the website
- Preparing a detailed task for internal page linking
Planning the work for increasing the external presence of the website on the Internet
Using the semantic core and the planned structure of the website, we are working to increase the number of mentions of the website on the Internet. That's what we do:
- Preparation of a list of natural anchors for all pages of the website involved in attracting customers
- Preparation of targeting features (target audience) of websites for posting reviews and articles
- Formation of requirements for the purchase of an eternal reference mass
- Preparation of a detailed task to increase the activity in social media
Preparatory work for creating landing pages
- Studying the structure of the website: the availability of a directory and navigation for its output
- Examine the list of material types (for example, useful articles / blog / news) for placing new effective pages with the target action and navigation for their output
- Exchange of information with the technical staff of the website about the intricacies of working with the catalog and effective pages
- In the absence of information or technical opportunity to develop the website development, design and implementation of necessary solutions will take on the team of external development Zexler
We offer unique solutions in SEO marketing
Transition from the previous contractor without losses
To exclude the loss of positions when the contractor is changed, we timely pick up the temporary links, to then transfer them to the eternal with the growth of positions and traffic. That's what we do:
- We study, using webmasters Yandex and Google, the list of indexed links
- Separate (technology Zexler) temporary links from the eternal
- We carry out work on keeping time supporting campaigns using temporary links on websites like the previous ones
Increasing the number of mentions on the Internet
For the website to take a firm position in the search it is important to increase the presence of the website on the Internet by the most eternal methods:
- Purchase of perpetual links to relevant effective pages
- Placement of thematic articles and reviews on websites with appropriate marketing (plus targeted traffic)
- Mentions in social networks: in the comments, on the pages of users and communities
Website development, development and expansion of infrastructure
The website needs to be maximally configured and filled in accordance with the requests of the target audience. We develop the internal infrastructure of the website for reaching it, based on a list of possible user requests, considering all the legal services that your company provides.
- Adding selling pages - directory for the website
- Submitting articles for a query with a targeted action
- Matching (rewriting) existing landing pages
- Linking landing pages inside the website
We summarize the results of the work done to promote your website each reporting period (weekly). That’s what you will learn from our analytics:
- Changing the position of the semantic core for Yandex, Google and Mail
- Traffic data from the search and plan / fact analysis
- List of works for filling and development of your website + links to newly created effective pages